When new users sign up for Netflix, they’re prompted to select which shows and movies they like. By the point of sending 2,000 messages in Slack, a user has fully realized the value of using the internal messaging application.
For Slack, it’s exchanging up to 2,000 messages with your team members. Before the first call, a user is unable to experience what makes Zoom different from other web conferencing tools. 
For Zoom, it’s setting up, scheduling, and holding your first video meeting. Users of Airbnb achieve their aha moment when they book their first stay – until then, users are unable to realize how the process works and are unable to understand the potential it has vs. For Airbnb, it’s making a booking for the first time. Netflix users find their aha moment in the app when they watch their first show. For Netflix, it’s finding something to watch within 30 to 90 seconds. 
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When Uber users first download the app, they first realized the convenience and value of the app when they hail their first rideshare.
For Uber, it’s finding a ride within minutes. ‘There's a sudden aha moment when i realize "hey, I'm a reject. ‘But after a few 'aha moments' when their rollovers function or hyperlinks work, these women gain a great deal of confidence in their ability to use technology for their own purposes and in their careers.’. ‘Specifically, what I realized in my car Tuesday night - my AHA moment, if you will - is that I could be happy for the rest of my life just as I am right now.’. ‘She says this was her "aha moment" and that, looking back over the previous week's schedule, she realised her practice had become overrun with prosperity's unhappy children.’. ‘Recently, I leafed through your magazine and had these Aha moments about what resonates with readers.’. ‘I'm looking for the cyberspace equivalent - the "aha moment" that gets people to think "we've got something truly new on our hands here."’. ‘His aha moment arrived nine years ago when the band teacher at Medford High School called to ask him if he had any suggestions for sterilizing an instrument.’. ‘After an aha moment, he suddenly realizes that they're seeking the tomb of none other than the famous physicist Sir Isaac Newton.’. ‘His own "aha moment" was a conference in New York City on the eyesight of houseflies, a seemingly arcane topic that nonetheless drew several hundred scientists.’. ‘And that aha moment, when you realize what you thought to be true was not, is the crux of all of his work.’. ‘We're flooded with facts about what to do for the environment but we fail to change until a penny drops or we experience an aha moment.’. 
‘The surreptitious exchange of satchels between these strangers would be the aha moment of another director's scene here, it's just routine.’.‘I think it can be a powerful collaboration tool, but I've still yet to have my aha moment with it.’.‘The aha moment for me, however, came here.’.‘After her aha moment in 2001, she began to make it a priority to find a little time each day for herself.’.‘Her belated "aha moment" apparently came with her discovery of the profoundly misnamed "vast right-wing conspiracy."’.‘She talks about the 'new journalism' and when she had her aha moment.’.‘it was one of those aha moments, when you know you have to risk it all’.
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